Die Litter

Die Litter is a grassroots trash cleanup organization that was looking for a full visual rebrand. Their goal was to stand out from the typical charity space by embracing a hardcore, punk-inspired aesthetic. Something raw, loud, and unafraid to get dirty, just like their work.

Die Litter was looking to bring their bold vision to life through a complete visual rebrand. This included developing a custom logo, gritty typography system, high-contrast colour palette, and a set of branded materials. The visual identity was carried across digital and print touchpoints to maintain consistency and energy across every interaction. The result was a cohesive, punk-infused brand that energizes communities, attracts new volunteers, and redefines what it looks like to care about the planet.